Do you know how people are finding your business or your website? Or how they are getting in touch with you?
If the answer is no then how do you know if your advertising investment is worth it? How do you know if your Checkatrade page is better for your business than a facebook advert?
How did you hear about us?
The easiest way is to ask! ‘How did you hear about us?’ Or ‘How did you find us?’. This can be asked over the phone or via a website contact form.
Another way is to set up tracking on your contact forms and telephone numbers. This can be done via Google Analytics as well as tracking paid adverts on Google Ads.
Whichever method you choose, make sure you keep a log. Otherwise you will never know if that £500 LinkedIn advert is worth it.
Get in touch with us today to discuss how to set up tracking for your online channels: Contact Us